There are many people who have set up businesses , and succeed . However, over the business world , many emerging competitors and their presence increases the risk of the business . There are successful survive , while others failed and collapsed and disappeared from circulation . The ability to survive running a business is certainly a challenge . Then how can survive a highly competitive business world it ? Here are tips and strategies .
1 . Specify brand and product segments . Brand and product segments are two things that should always be in accordance with the target market , and also must be able to represent the characteristics of the goods produced . Brand accessory for teenagers , for example , must be able to represent the spirit and flavor of adolescents .
2 . Determine the location of the sale . Location of sales is determined by the presence of the candidate locations pembali . Prospective buyers should be easy to reach the location of the sale , so that marketing strategies can work well .
3 . Approach prospective buyers with the introduction of the brand and product segmentation . How this can be done by following the following the event sort of bazaar , create a website , distributing flyers , to create an ad and put it on the print and electronic media .
4 . Create attractive offers . During the first few months since launch your product , you should make special offers to attract potential pembali to try to use the product . Change offers at certain times , to position the brand and position your product in the minds of prospective buyers powerful .
5 . Expand your network by opening a connection . For example, by lending product , which is sponsoring the event in accordance with the consumer segment , or opened a new sales location . That way , consumers will be more familiar with your product .
6 . Develop the business . For example, if in your early pioneering efforts , segmenting your target market is teenagers , so now you may be venturing into the adult female segment . As long as the type of business and type of products are not much different , it is legitimate to do . The important thing you have to be smart to adjust the existing marketing strategy .
7 . Take heart , work hard , and never give up . Running your own business is certainly quite tiring and time consuming and mind . While others obtain a steady income every month , you should think about spending . This is the art of running your own business . Take heart , work hard , and never give up .
8 . Never choose a brand name that is identical to another existing brand .